Privacy policy

Privacy Policy

Gymfit values your personal privacy and complies with applicable data protection legislation, including GDPR (General Data Protection Regulation). This policy explains how we collect, use, and protect your personal data when you shop with us or interact with our website.

1. Collection of personal data
When you shop on our website, we collect the personal information you provide when placing an order, such as name, address, email address, phone number, and payment information. We also collect information about your use of the website, including IP address and purchase history, to enhance your shopping experience and manage orders.

2. The purpose of processing personal data
We process your personal data for the following purposes:

  • To complete and manage your orders and deliveries.
  • To provide customer service and handle complaints or returns.
  • To send order confirmations, invoices, and other information related to your order.
  • To send marketing and campaigns, if you have consented to this.
  • To fulfill our legal obligations, such as accounting.

3. Legal basis for processing
The legal basis for processing your personal data is that it is necessary to fulfill the agreement between us and you (i.e., the execution of orders) and that we comply with legal obligations (for example, the Accounting Act). For marketing and campaigns, your data is processed based on your consent.

4. Storage and security of personal data
We store your personal data as long as we have a legal basis to process it, for example, to fulfill our contract or to comply with legal obligations. We use industry standards such as SSL/TLS and other security measures to protect your data from unauthorized access or misuse.

5. Share information with third parties
To complete your order and to provide services such as payment and delivery, we share your personal information with:

  • Payment service providers (such as Klarna, Shopify Payments, Swish) to process payments.
  • Shipping Company (e.g. PostNord) to deliver your orders.
  • Newsletter services (e.g. Mailchimp) to send marketing and campaigns, if you have consented to this.

We never sell or forward your information to third parties without your consent, except when required to fulfill our service or by law.

6. Your rights
According to GDPR, you have the right to:

  • Request access to the personal data we have about you.
  • Request correction of incorrect or incomplete information.
  • Request the deletion of your personal data ("the right to be forgotten"), with certain exceptions (e.g., if we need to retain the data to fulfill a legal obligation).
  • Object to the processing of your personal data for direct marketing.
  • Request that we limit the processing of your data.
  • Invoke your right to data portability and request that your data be transferred to another service.

To exercise these rights, please contact us at kontakt@gymfit.se.

7. Cookies and tracking technologies
We use cookies and similar tracking technologies to enhance your user experience on our website. A cookie is a small text file stored on your device to save settings and help us improve the website's functionality. You can choose to disable cookies at any time through your browser, but this may affect your experience on the website.

8. Updates to our privacy policy
We reserve the right to update this privacy policy as needed. Any changes will be published on this page, and updated information will be available to you.

9. Contact Information
If you have questions or concerns about our handling of personal data, please contact us at:

We value your privacy and do our best to protect your personal data in accordance with applicable laws and regulations.